The independent brand AET REMOULD combines innovative design with ethical craftsmanship to create bespoke pieces that embody personal expression.
What is AET REMOULD?
AET REMOULD is a luxury brand dedicated to providing high-quality customisation services. Specialising in personalised timepieces, the brand empowers clients to tailor their watches to reflect their individual styles. Established as a unique entity in the luxury market, AET REMOULD maintains its independent identity and operates without affiliations with watch manufacturers or authorised dealers.
From Watches to Jewellery
Since its founding in 2017, AET REMOULD has evolved from focusing on luxury watch customisation to establishing AET Jewelry, a branch that delves into fine jewellery. This transition from precision timepieces to jewellery artistry underscores the brand's commitment to both craftsmanship and innovation, expanding its offerings to meet the dynamic tastes of its clientele.
Design Philosophy and Signature Collections AET REMOULD, along with its jewellery division AET Jewelry, is dedicated to challenging traditional jewellery design. This commitment is evident in each meticulously crafted piece, appealing to luxury connoisseurs worldwide. Key collections include:
Eros Collection Inspired by romantic mythology, the Eros Collection beautifully captures the essence of love in jewellery that celebrates affection and significant life moments. The collection includes heart-shaped diamond bracelets, earrings, and necklaces, available in white, yellow, and rose gold. These pieces are carefully crafted to showcase the gemstones' allure, creating jewellery that is both visually stunning and deeply sentimental.
Light Shape Collection
The Light Shape Collection highlights AET REMOULD's modern aesthetic, taking cues from contemporary architecture's clean lines and geometric forms. This collection features bracelets and necklaces adorned with princess-cut diamonds and seamless inlay technology, achieving a captivating interplay of light. As light interacts with the diamonds, it refracts to create an elegant display of shadows and highlights, exemplifying the brand’s fusion of artistry and science.
Time Border Collection
The Time Border Collection offers a reinterpretation of timeless designs, merging jewellery and horology influences. This collection includes bracelets, necklaces, rings, earrings, and pendants featuring a dual-track structure unique to AET REMOULD. Showcasing a mix of cutting techniques, the collection embodies the brand’s dedication to sophisticated elegance and innovation.
Materials and Craftsmanship
AET REMOULD recognises the importance of ethical sourcing in luxury jewellery, incorporating lab-grown diamonds as a sustainable alternative to mined stones. These diamonds provide the same brilliance and quality as natural diamonds, aligning with the brand's sustainability goals and appealing to environmentally conscious clients. The brand also employs various precision cutting techniques, such as emerald and heart cuts, to enhance each diamond’s beauty. With advanced inlay techniques, including prong and channel settings, AET REMOULD ensures durability and longevity in every piece.
Brand Positioning and Future Prospects
As an emerging leader in the luxury sector, AET REMOULD combines visionary design, superior craftsmanship, and sustainability to appeal to a discerning clientele seeking bespoke luxury. The brand’s growth reflects a broader shift toward personalised, ethically sourced products, with AET REMOULD positioned to lead in this evolving landscape.
Looking ahead, AET REMOULD is poised for innovation, potentially incorporating smart technology or exploring sustainable materials to further enhance their offerings. With its unwavering focus on artistry and ethical values, AET REMOULD is set to redefine the luxury jewellery experience, establishing itself as a brand synonymous with wearable art.
For more information on AET Jewelry’s product specifications, head to their website here.
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